Brand Positioning

To help companies focus on their brand and get their brand messages across to their target audience it is essential to create a brand positioning statement. This is also important as part of a re-branding strategy.

This helps you to focus on the messages that you want to convey to your audience and over time will strengthen your brand identity and build brand loyalty.

Here is a short video with a step by step guide to writing your Brand Positioning Statement "When this customer groups thinks of my product/service, I want them to think........................................."